This startup provides an AI-powered platform that acts as a personal shopping assistant for online consumers. It leverages agentic AI to understand user preferences, browsing history, and stated needs to proactively find products, compare options, and even automate parts of the purchasing process, eliminating manual browsing and optimizing the shopping experience. This is inspired by OpenAI’s shopping assistant, Alibaba.com’s AI Mode, and the trend of agentic AI in e-commerce.